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Modified on: Fri, 10 Feb, 2017 at 6:37 AM
Configure the right keywords and brand identifiers under your earned stream so you don't miss a single mention.
Your company, brand, or product may have several monikers, abbreviations, and what are otherwise called brand identifiers. To ensure EpicTrack gets all mentions of your brand or product, enter all variations of them under the "Include" section.
For example: EpicBeat could refer to a content discovery platform that rocks your world, or it could even be shared in the context of music. To ensure that you get the right mentions only, use the 'and' parameter under Include: EpicBeat Marketing. This ensures that only the content pieces that have both terms- "EpicBeat" and "Marketing" get included in the search results.
Similarly, use the exclude function to eliminate the occurrence of irrelevant mentions.
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